Team

Daniela Zimmermann is the owner and Managing Director of Concreda AG and has over 20 years of experience in strategy consulting and managing transformation projects. Her clients are Swiss companies predominantly focused on retail, intermediary trade, consumer goods and construction.

She is very passionate about her multifaceted job and enjoys gaining insight into different companies while helping them grow. Each working day is special.

Daniela Zimmermann is a born networker and brings the right people together. It is a skill that complements her role as a board member at Business Talk Food and ASCO, and several social and charitable organizations she is part of.

She loves to spend her free time with her three children as well as playing or listening to music.

E-Mail: daniela.zimmermann@concreda.com

Fabrice Braun Manella joined Concreda in 2018 after more than 15 years in various positions in business development and strategy consulting. Most recently, Fabrice worked for Zurich Insurance, where his strong communication and team building skills have been successfully used to further develop employees. Fabrice has a passion for languages and speaks fluent French and Spanish in addition to German and English.

His extensive project experience includes leading strategy and change projects in a wide range of industries, with a focus on the financial industry. In doing so, he successfully implements his highest credo, namely, to place the customer uncompromisingly at the heart of the transformation. Examples of his project experience include the definition and implementation of multi-channel strategies, including digital customer strategies, the roll-out of lean transformations to increase agility, as well as the management of change programmes in the context of transformations.

Fabrice is successful in his task when he can support his clients in implementing a vision in a structured and consistent way. Despite different starting positions and interests, achieving a common goal as a team is a daily incentive and motivation for Fabrice.

Fabrice enjoys his free time most of all with his wife and daughter, be it on the local playground or travelling to distant countries.

E-Mail: fabrice.braun@concreda.com

Anneliese Fischer joined Concreda in 2024 after more than 15 years in various positions in operational project management and strategic corporate development in the food, furniture, textile and automotive industries. Most recently, Anneliese worked for the Federation of Migros Cooperatives, including as Head of Store Concept Total Store. There she led an interdisciplinary team with which she successfully introduced the pilots of the new shop concept from the idea and conception through to implementation, thanks in part to her extremely networked and customer-orientated thinking.

Her extensive project experience includes the management and implementation of conceptual and operational strategy projects. Her background in tourism, industry and trade, which combines internationality, process thinking and flexibility, helps her in this. Anneliese is in her element when strategic and customer-oriented thinking and action are required along the entire value chain.

Anneliese is driven by the joy of successfully solving challenges together with the customer, inspiring people and achieving goals with the team. Her great motivation is her interest in new things and people and creating the best together.

She likes to enjoy her free time with her husband and two sons in nature and in the garden or over a coffee in an art gallery.

E-Mail: anneliese.fischer@concreda.com

Katharina Gut has been supporting our team across the board since 2011 with a strong focus on client and team wellbeing. After completing a banking apprenticeship, she worked in the gastronomy and hospitality for several years, a mind-opening experience that made her more adaptable and passionate about service. Her structured and proactive assistance allows our project managers to fully concentrate on client concerns.

She is interested in different lines of business and likes learning new things about companies and their activities. The assistance she is able to deliver to the team through her project support role motivates her on a daily basis.

In her free time, Katharina enjoys going on long walks with her dog, spending a lot of time in her garden and reading a wide range of literature.

E-Mail: katharina.gut@concreda.com